Slava Konchits

What I Do

At ZeptoLab (Bullet Echo, competitive PvP mobile), I own a cross-functional scope spanning community strategy, the creator program (restructured under my lead), player feedback intelligence, and support operations. I manage a cross-functional team spanning support, community management, SMM, and art — plus own localization across 17 languages directly.

I work daily with Product, Marketing, UA, Analytics, Design, Art, and Engineering — my role sits at the intersection of all of these, not inside any single one. Previously ran PX ops across 4 titles in parallel (Bullet Echo, C.A.T.S., Cut the Rope, King of Thieves).

How I Build

What sets me apart: I don't just manage programs — I build the tooling behind them. I've shipped a creator ops platform (YouTube analytics, auto-tiering, churn prediction, automated rewards), a player feedback pipeline with AI-generated sentiment reports for product, and an app health monitor that replaced manual checks entirely.

I treat operational problems as product problems. Feedback intelligence from tools I built drives backlog prioritization — the team uses it to decide what to fix and what to build next.

Product Influence & Data

I work directly in Amplitude and collaborate with the analytics team. My analysis led to adding Polish localization — which measurably increased player base and revenue. The same data-driven approach was used to cut underperforming languages.

I've escalated player sentiment on critical issues (e.g. anti-cheat) with the community manager, leading to prioritization changes. Creator and community signals directly influence content rollout timing and presentation.

Creator Program & Partnerships

Restructured the creator program: redesigned tiering logic, selection criteria, onboarding flow, and performance tracking (promo codes, code-based attribution). Reward system developed jointly with the community manager. Day-to-day creator relations are handled by the community manager, while I own program strategy, tooling, and ops.

Conducted due diligence on external partnership agreements (e.g. Chrono collaboration for Bullet Echo) — reviewed financial, IP, and compliance risks. Currently own the Nexus creator platform integration.

Community Growth

Grew player communities to 200k+ combined: Discord 30k→88k, YouTube 5k→36k, Telegram 0→11k, Instagram 5k→25k, Reddit 3k→11k.

Conceived and executed a hero teaser campaign as an ARG: created a fictional AI music band that released a song with hidden hints about an upcoming character, built an interactive puzzle website where players hunted for clues, and distributed promo codes across channels. Result: +15% DAU and +12% average session length.

Own cosmetics/skins naming and App Store release copy (what's new) — turned routine update notes into a player engagement touchpoint with Easter eggs and community references.

Support & Localization

Maintained CSAT 4.5+/5 while cutting repetitive support work ~30% via Helpshift automations, internal bots, and LLM-assisted response drafting.

Reduced localization costs 20–30% while improving turnaround across 17 languages. Handle localization operations directly without a dedicated localization team.

Languages: English (full professional), Russian (native), Polish (elementary), Ukrainian (elementary)