Slava Konchits

What I Do

At ZeptoLab (Bullet Echo, competitive PvP mobile), I own a cross-functional scope spanning community strategy, the creator and influencer program (restructured under my lead), player feedback intelligence, and support operations. I manage a cross-functional team spanning support, community management, SMM, and art — plus own localization across 17 languages directly.

I work daily with Product, Marketing, UA, Analytics, Design, Art, and Engineering — my role sits at the intersection of all of these, not inside any single one. Previously ran PX ops across 4 titles in parallel (Bullet Echo, C.A.T.S., Cut the Rope, King of Thieves).

How I Build

What sets me apart: I don't just manage programs — I build the tooling behind them. I've shipped a creator ops platform (YouTube, Twitch, and TikTok analytics, auto-tiering, churn prediction, automated rewards), a player feedback pipeline with AI-generated sentiment reports for product, and an app health monitor that replaced manual checks entirely.

I treat operational problems as product problems. Feedback intelligence from tools I built drives backlog prioritization — the team uses it to decide what to fix and what to build next.

Product Influence & Data

I work directly in Amplitude and collaborate with the analytics team. My analysis led to adding Polish localization — which measurably increased player base and revenue. The same data-driven approach was used to cut underperforming languages.

I've escalated player sentiment on critical issues (e.g. anti-cheat) with the community manager, leading to prioritization changes. Creator and community signals directly influence content rollout timing and presentation.

Creator & Influencer Program

Restructured the creator program: redesigned tiering logic, selection criteria, onboarding flow, and performance tracking for YouTube, Twitch, and TikTok creators. Reward system developed jointly with the community manager. Day-to-day creator relations are handled by the community manager, while I own program strategy, tooling, and ops.

Conducted due diligence on external partnership agreements (e.g. Chrono collaboration for Bullet Echo) — reviewed financial, IP, and compliance risks. Currently own the Nexus creator platform integration and the systems behind creator and influencer performance tracking, promo codes, and attribution.

Community Growth

Grew player communities to 200k+ combined: Discord 30k→88k, YouTube 5k→36k, Telegram 0→11k, Instagram 5k→25k, Reddit 3k→11k.

Conceived and executed a hero teaser campaign as an ARG: created a fictional AI music band that released a song with hidden hints about an upcoming character, built an interactive puzzle website where players hunted for clues, and distributed promo codes across channels. Result: +15% DAU and +12% average session length.

Own cosmetics/skins naming and App Store release copy (what's new) — turned routine update notes into a player engagement touchpoint with Easter eggs and community references.

Support & Localization

Maintained CSAT 4.5+/5 while cutting repetitive support work ~30% via Helpshift automations, internal bots, and LLM-assisted response drafting.

Reduced localization costs 20–30% while improving turnaround across 17 languages. Handle localization operations directly without a dedicated localization team.

Languages: English (full professional), Russian (native), Polish (elementary), Ukrainian (elementary)